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Taking A Journey Through KAZA

As the tourism industry takes stock after the devastation of Covid-19 lockdown, we’re excited to showcase a challenging, yet exciting project undertaken recently by Jive Media Africa.

The world’s largest trans-frontier land-based conservation area; the Kavango Zambezi Transfrontier Conservation Area (KAZA) spans five countries and includes three UNESCO World Heritage Sites. Working with tourism authorities and tourism marketing agencies in the five countries, and travelling the length and breadth of the region to gather inspiring stories and breathtaking images, we are finally able to share “A Journey Through KAZA” – a beautiful brochure that reveals an appealing and accessible tourism destination, to promote trans-boundary travel and immersive natural and cultural experiences.

With more than 15 years behind us, of helping experts to strategise their messages for maximum impact, Jive Media Africa was thrilled to be part of the team revealing the hidden gems at the heart of Africa. Our journey through KAZA brought us into close contact with the colours, vibrancy, music, dance, food, and culture (not to mention the breathtaking natural splendour) of the region. These are the elements which we have chosen to feature in this brochure, a powerful tool in the hands of those who are tasked with marketing the region.

SADC/GIZ Transboundary Use and Protection of Natural Resources (TUPNR) Tourism Support together with Boundless Southern Africa, procured Jive Media to produce this brochure and position the KAZA TFCA as a distinct, multi-faceted, and attractive tourism destination which has the potential to boost socio-economic development and biodiversity conservation goals. This was done by identifying, developing, and packaging content related to KAZA TFCA’s biodiversity and cultural heritage story and tourism offerings (accommodation, activities, attractions, and natural and cultural heritage encounters).

The regions span the borders of five southern African countries – Angola, Botswana, Namibia, Zambia, and Zimbabwe – covering an area of over 519000 sq km (200387 sq miles). It’s a treasure trove of natural and cultural wonders.

Click to view the final output of an awe-inspiring brochure

Jive Media Africa has continued to #ActivateAfricanKnowledge as we travelled through the five African countries in our quest to reveal the rich tourism potential of the KAZA region to the world.

Talk to us if you are also ready to play a part in visioning and realising a brighter future for Africa. 

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Improving young lives with data visualisation

Can data improve the lives of billions of people? When the data in question tells the story of Early Childhood Development in 138 countries (and is launched at the United Nations General Assembly) then it certainly can. Presenting it in an accessible and engaging format was the unique challenge that Jive Media Africa was faced with. Read more

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Put your audience in the picture: Why comics get your message across

Reaching large audiences with important information is a challenge faced by many government departments. Carefully considered policies can fail at implementation if key audiences remain disengaged. Read more

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Mission MeerKat for SKA

The Mission MeerKATcartoon series, produced by Jive Media Africa, explains how radio astronomy works and why this pathfinder telescope is being built in the Karoo.

Download all 5 x 8 page comic books produced for the SKA (Square Kilometre Array) and MeerKAT (the Karoo Array Telescope). Read more

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SARETI: South African Research Ethics Training Initiative

Jive Media Africa research

Research is an essential tool to secure health and wellbeing for the people of Africa and the world. Without deeply understanding the complexities of health issues, we are unlikely to develop the necessary innovations to address them. However, when that research involves human subjects, it becomes critical to consider both the potential benefits and the potential risks of that research. It’s a complex field, and one which requires unique responses to local challenges. Jive Media Africa are proud to be working with the South Africa Research Ethics Training Initiative (SARETI) to develop communication tools to support the initiative by celebrating and nurturing health research ethics expertise in Africa.

SARETI is an African-based, multi-disciplinary Masters programme at the University of KwaZulu Natal (Pietermaritzburg) focusing on strengthening and deepening research ethics in South Africa and Africa. SARETI provides a variety of educational opportunities, varying from short courses to full masters programmes, and partners with numerous organisations in Africa, the United States and Europe. SARETI’s staff represent many facets of research ethics and are drawn from South African and international universities.

Jive is particularly excited about this work because it challenges us to think about how to do better public engagement around science. As an organisation which spends a lot of time navigating spaces between science and society, we feel that research ethics practitioners have a lot to contribute to the discussion on public engagement. Research ethics processes require researchers to engage with participants, often members of the communities which suffer the health problem at hand.

And this engagement doesn’t only happen at the end of the research as a way of “disseminating” findings but by necessity happens before, during and after the research. Not only do experts have to find creative ways of translating their science in order to have conversations with “non-science” audiences, but they are also compelled to listen to the responses of these audiences – and to think through the benefits and the risks of their research.

That kind of interaction fundamentally alters the research and over time, shifts the research agenda. And in a world where decisions are made for millions by relatively few, having meaningful conversations with people about their health and wellbeing, and about the impact of research in their lives, has to be a good thing.

Please visit the SARETI website if you would like to view or receive copies of the 2010 to 2014 newsletters: http://sareti.ukzn.ac.za/Newsletters.aspx

 

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Mapping the Gaps – Early Childhood Development

Jive Media Africa

How do we go about changing the way South Africa understands and invests in Early Childhood Development?

Jive Media Africa has been part of a research-process led by the FrameWorks Institute in Washington to better understand how experts, stakeholders and the public understand key issues in Early Childhood Development (ECD).

The aim is ultimately to work towards creating new narratives which can be used to communicate key learnings about ECD to positively transform our society. The research report which was designed and produced by Jive Media Africa, is entitled: Early Means Early – Mapping the Gaps Between Expert, Stakeholder, and Public Understandings of Early Childhood Development in South Africa.

The work has taken place in co-operation between the DST-NRF Centre of Excellence in Human Development, Stellenbosch University, UNICEF and the MRC/Wits Developmental Pathways for Health Research Unit. The report was authored by Eric Lindland (PhD), Prof. Linda Richter, Prof. Mark Tomlinson, Ntombizodumo Mkwanazi and Kathryn Watt.

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UNODC Everyday Heroes

Jive Media Africa designed and implemented a ground-breaking communication campaign for the United Nations Office on Drugs and Crime (UNODC) in association with the National Dept of Social Development (DSD).

The Everyday Heroes Comic Book Campaign highlights the role of communities in supporting victims of crime and violence.

There are six comic books in the series: Sexual Assault, Domestic Violence, Child Sexual Abuse, Human Trafficking, Abuse of Older Persons and Abuse of People with Disabilities.

These comics have been translated into six South Africa languages.

The contract also involved developing a website, animatics, a distribution strategy, as well as carrying out a pilot project and M&E.

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South African National Space Agency – SANSA

Jive Media Africa is excited to be working with SANSA (The South African National Space Agency) to grow Space Science and Engineering in South Africa.

Did you know that we, South Africa, take over communications with NASA’s rockets soon after launch when they come round to our side of the planet? … And did you know that we’ve got eyes in the sky which are constantly feeding us information to help us plan and respond to development issues? … And did you know that we’ll soon be sending a South African to the International Space Station?

Jive Media Africa, in partnership with Proof Communications, developed a communications strategy for SANSA, as well as assisting in the production of newsletters and print products.

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Workshops for Parents – MIET

The Media in Education Trust (MiET Africa) conducts workshops with parents of school-going children to support them to engage with their children’s education. Jive Media Africa was contracted to develop a training programme for these parents, many of whom did not themselves have an opportunity to attend school.

To address this challenge we created a series of “picture-building” exercises, where parents discuss topics and then build pictures representing key learnings – the programme has been highly successful and we recently completed a second set of resources which deal with topics including teenage pregnancy, nutrition, parenting adolescents, financial management and creating environments conducive to learning.

The programme is already being rolled out in other regions of the sub-continent.

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Get SET, Go!

What are your options as a young scientist in South Africa? GET – SET – GO is an exciting and accessible guide to Science, Engineering and Technology (SET) careers and opportunities.

Jive Media Africa is proud to have worked with the South Africa Agency for Science and Technology Advancement (SAASTA) to complete the design and layout of this important publication aimed at high school learners.

SAASTAs intention was to produce a publication containing comprehensive information on careers and study opportunities in the fields of SET in South Africa, with an emphasis on areas experiencing skills shortages and the grand challenges facing the science, engineering and innovation system.

” Thanks, Jive Media for an excellent and very attractive careers publication.

I believe it will serve a good purpose in creating awareness of careers in the science sector, as well as excitement about the possibilities. The end product really exceeded my expectations. ” Ina Roos, Editor, Corporate Communication: South African Agency for Science and Technology Advancement (SAASTA)

For more information contact SAASTA.

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Contact

Tel: +27 (033) 342 9380/2
Email: info@jivemedia.co.za
Address: P.O. Box 22016, Mayor’s Walk, 3208