The Media in Education Trust (MiET Africa) conducts workshops with parents of school-going children to support them to engage with their children’s education. Jive Media Africa was contracted to develop a training programme for these parents, many of whom did not themselves have an opportunity to attend school.

To address this challenge we created a series of “picture-building” exercises, where parents discuss topics and then build pictures representing key learnings – the programme has been highly successful and we recently completed a second set of resources which deal with topics including teenage pregnancy, nutrition, parenting adolescents, financial management and creating environments conducive to learning.

The programme is already being rolled out in other regions of the sub-continent.

The history of the Pietermaritzburg Agency for Community Social Action (PACSA) takes place against the backdrop of the tumultuous events of the 1980’s, 90’s and 2000’s as South Africa experienced the destructive power of the Apartheid system, its death throes and finally the birth of a new political dispensation. Today, 35 years since its inception in 1979, it continues to challenge the Pietermaritzburg community to think critically about development and social justice issues.

Recently PACSA, in association with the Alan Paton Centre at the University of KwaZulu-Natal, created an archive of material relating to this dramatic history. Jive Media Africa was commissioned to develop an exhibition to make this material accessible to wide audiences. The final result: “PACSA – Stories of Crisis and Compassion” is a series of wall banners which are now housed at the PACSA offices and which draw archival elements which act as a reminder for those who were there and in inspiration and encouragement to those who continue to work for justice.

To read more on the Archive Exhibition or to view the gallery of photographs click here

Jive Africa produced the following books for publishing by the Pietermaritzburg Agency for Community Social Action (PACSA) and Sonke Gender Justice Network, “Men and Masculinities in South Africa is a three-part series comprising stories, analysis and faith based resources. Its aim is to mobilize positive changes in the ways that men and women understand male identity in South Africa”. Daniela Gennrich (Editor).

“Gender transformation work is critical to sustain our country’s democratic process.

PACSA and Sonke Gender Justice Network share the ambitious aim of bringing about fundamental social change that includes the prevention of domestic and sexual violence, achieving gender equality, responding to HIV and AIDS and deepening democracy and human rights”. Daniela Gennrich

The book was launched on the 29th November 2013 as part of PACSA’s 16 Days of Activism Campaign against gender violence. PACSA’s men and gender focus influenced the book as a project which began in 2010.

If you would like to read and download the book as a PDF or e-Book format, click here


Jive Media Africa was privileged to be part of the productions of a series of manuals, implementation guidelines and legal guidelines for the HSRC entitled the “Legal, ethical and counselling issues related to HIV testing of children”.

Here is an extract from an article that can be found here where the guidelines are also available for download:

“A significant number of children in South Africa live with HIV. According to figures provided by the Department of Health, an estimated 32 940 children under 15 years of age were living with HIV and AIDS but were not on treatment. These facts highlight that every effort must be made to facilitate HIV testing in this population within the framework of applicable legislation and policy. Once tested, children can be placed on treatment, and linked to care and support.

The HSRC, through the SA National AIDS Council (SANAC), was commissioned to provide technical support to the Department of Health to ensure implementation of the goals for voluntary counselling and testing (VCT) as set out in the 2006-2011 National Strategic Plan on HIV, STIs and TB (NSP).

The Bill and Melinda Gates Foundation provided the funding for this initiative.”

Jive Media Africa’s production of the 4 books included the overall design concept, layout and illustration, and took the 4 products to completion/ print.

Jive Africa lends it’s support to the Pietermaritzburg Agency for Community Social Action, managing the bulk of PACSA’s communications needs e.g. Annual reports, branding, books, invitations, newsletters, etc.

For more information on what PACSA does please go to their website


Jive Media Africa designed and implemented a ground-breaking communication campaign for the United Nations Office on Drugs and Crime (UNODC) in association with the National Dept of Social Development (DSD).

The Everyday Heroes Comic Book Campaign highlights the role of communities in supporting victims of crime and violence.

There are six comic books in the series: Sexual Assault, Domestic Violence, Child Sexual Abuse, Human Trafficking, Abuse of Older Persons and Abuse of People with Disabilities.

These comics have been translated into six South Africa languages.

The contract also involved developing a website, animatics, a distribution strategy, as well as carrying out a pilot project and M&E.

Jive Media Africa strategising and produces media for organisations and researchers making a difference in the lives of vulnerable children affected or infected by HIV/AIDS in South Africa.


The Children in Distress Network is a network of over 150 organisations working with vulnerable children in the PMB and KZN Midlands region.

Child Abuse Tabloid Pull-out


Tel: +27 (033) 342 9380/2
Address: P.O. Box 22016, Mayor’s Walk, 3208


Tel: +27 (033) 342 9380/2
Address: P.O. Box 22016, Mayor’s Walk, 3208

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